ChatIt

Commbank: Hey look everyone, we’ve just developed this helpful IT Chatbot! It’s quick, it’s easy to use and it’s powered by AI.

Nervous CBA Employees: AI! AI! AI!! Existential crisis incoming!! Avoid using at all costs! 

Mim: Let’s dress this IT bot with an irresistibly cute little face and quirky personality. Obviously it needs merch too.

Less Nervous CBA Employees: Sooo…when are the squishies coming out?

Role: Art Director & Creative Lead

Client: Commonwealth Bank

Agency: Elastic

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